I’ve created this section for those who feel they aren’t very technical. In fact, for those who don’t even want to be technical. Even if you spend all day on a computer, it seems there’s a never-ending stream of things you just don’t know. Every single day people tell me that they’re not computer literate or not very technical. Don’t feel like you’re left behind! Here are some easy non-technical computer and website tips.
If you have a question about a mysterious term, head over to the glossary page or just ask. If the term isn’t defined, ask me to include it because there are probably other people who want to know, too. If you have other questions about websites, online marketing, paid advertising, email blasts, mobile sites, or anything else, contact me.
Email sign-up sheet
If you have a retail store or any physical space where customers walk in, and you’re not collecting emails, you’re missing a HUGE opportunity. It’s free (almost…just the cost of paper and maybe a cheap clipboard) and you’d be surprised at how happy they are to share their contact information. Especially if you offer them something! Like reduced rates, coupons, first dibs on specials.
So, click here: emailsignup. (pdf) Then download and print as many copies as you need.
Excellent Return on Investment
You’ll see a great return on investment using email marketing because it’s an inexpensive way to reach customers. Once you’ve collected some email addresses, you can begin sending emails to people who have already expressed an interest in your product. This is NOT SPAM. These customers have already indicated that they want to learn more about product/service by signing up. Read more here.
quick, easy search
You can search any page or document on your computer by pressing Ctrl + F (that’s the letter F or f — cap or lower case)
So, you’ve got a web page in front of you that’s 100 feet long. Hit Ctrl F and type your word into the small search box that appears. It’ll be at the top right. Easy to miss because it’s little. You can do this in Word docs, pdf’s, Excel spreadsheets. Just about anything.
A few years ago when I went in for a teeth cleaning, I was introduced to these little things. One day, while on a very long phone call, I found myself cleaning the lint and other uniDENTifiable stuff out of my keyboard! Picks up all that little fuzzy stuff…
Um. Don’t use them on your teeth after your keyboard. Just sayin.
You’ll find them at any pharmacy in the teeth department. Tooth department. You know. Near the toothpaste and stuff.